VELO Tropical Beach Ski Gondolla – Festival Touchpoint Proposal

As Senior Art Director at VMLY&R, I had the opportunity to work VELO account. This is one of the proposals for the Massif Festival Touchpoints – a Weirdly Wonderful Tropical Beach, with umbrellas and sunbeds, setup in which a ski gondolla has landed, as main attraction of the touchpoint, everything set up in the snow of the winter @ Poiana Brasov.

Creative Director: Joaquin Bonilla, Sr. Art Director: Radu Radulescu, Copywriter: Ionut Buruiana