Eva Salon
Whiteboard animation was combined with hand drawing for EvaSalon promo movie. Eva Salon is a national network of beauty and cosmetic parlors based in Romania. Capabilities: Art Direction, Hand Drawing, Motion Graphics, Video Editing.
Mandy Foods
Mandy Foods is one of the most bought vegetable spread brands in Romania. In 2010, as leader of a team (copy+art), we won the pitch for advertising these foods. Capabilities: Art Direction, Graphic Design, Storyboarding, Scripting, Production Assistance.
Penny Market
GAV | Scholz & Friends was the agency where I spent the period between 2008 – 2009. After winning the pitch for the Penny Market account, we delivered some powerful campaigns, including some very popular TVCs. Capabilities: Art Direction, Graphic Design, Storyboarding, Scripting, Advertising.
Praktiker
Luna Advertising was the place where I handled the Praktiker account as an Art Director between 2009 and 2010. We had some very popular campaigns and also some great results. Capabilities: Art Direction, Graphic Design, Storyboarding, Scripting, Advertising.
Bergenbier
For the years I spent as an Art Director at Leo Burnett Bucharest I had the opportunity to work on the Bergenbier account. ATL, BTL , innovative, you name it. We delivered anything from the smallest POSM to the TVCs and also for the secondary brands like Bergenbier NA and Bergenbier Fresh. Also I had a couple of appearances in OOH and Prints as an actor.
Samsung
While at Leo Burnett I have workedon the Samsung Mobile Account. Almost 3 years spent working on this giant brand got me big opportunities and challenges, but also very nice campaigns and an award. Capabilities: Art Direction, Graphic Design, Scripts/storyboards, Motiongraphics, Advertising.
https://www.iqads.ro/articol/23392/leo-burnett-semneaza-alaturi-de-samsung-spotul-the-date
Picnic Fonic
Picnic Fonic is the small music&arts festival brand of WeDance event promoter. It has many years since is rocking up the dancefloor of Bucharest, and its main signature is the location, on the outskirts of Bucharest, inside Baneasa Forest. I took the challenge in managing their advertising campaigns for 2018 and 2019. I was in charge of creating the KeyVisuals, TVCs, Posters, Social Media, on premise decorations and so on.
Capabilities for this project: Art Direction, Graphic Design, Video Editing, Scripts/storyboards, Motiongraphics.
Airfield Festival 2017
2017 was the second year for me as a Creative Director of the festival. This year I was responsible of a new TVC commercial & campaign, but also new stage designs and some graphic materials. The TVC is written, directed and edited by me.
Capabilities for this project: Art Direction, Graphic Design, Video Editing, Scripts/storyboards, Motiongraphics, Project Managing.
Airfield Festival 2016 – Full Service
2016 was the first year for me as a Creative Director of the festival. From a new TVC commercial & campaign to stage designs and video mapping, this was a big challenge for me and my team. Also all artist promo clips were made “inhouse” by me, with footage from festival’s prior year, artists own video materials and new shot video. Visual artists exhibiting installations were also managed by me. All materials were designed and
Capabilities for this project: Art Direction, Graphic Design, Video Editing, Scripts/storyboards, 3d modelling, Industrial Design, Video Mapping, Motiongraphics, Project Managing, Team Leading, Production Assistance
Bicycle Riders Awareness Campaign
In 2017 the City Council together with some NGOs decided to attract more awareness for bicycle riders from automobile drivers. The problem was that card drivers were not entirely careful and aware of the cyclists on the streets. Capabilities for this project: Art Direction, Motion Graphics, Storyboarding, Scripting, Handrawing. Agency: Brandstorming Srv
