Posts

Bosch

Bosch is a brand that needs no introduction. While working at GAV agency in 2015, I had the challenge to work on this brand, delivering projects in a wide range from BTL to ATL. Also I have met some interesting people like Helmut Duckadam. Capabilities: Art Direction, Graphic Design, Advertising, Video Production Assistance

https://www.iqads.ro/articol/31851/gav-semneaza-o-noua-campanie-bosch-fa-ti-casa-cu-bosch

Edenred

Edenred is one of the biggest international prepaid corporate solutions, better known for Ticket Restaurant and other meal vouchers. Spent some time on this account while being an Art Director at GAV | Balkanski. Capabilities: Art Direction, Graphic Design, Advertising

McDonalds

Working as an Art Director @ Leo Burnett Bucharest, I had the challenge/chance to work in a team that won the pitch for a secondary McDonalds campaign. Capabilities: Art Direction, Graphic Design, Advertising.

Gillette

Working at the Leo Burnett agency., Gillette was one of the accounts handled. We had collabs with the biggest stars at that time, ranging from football players and coaches (Razvan Lucescu, Tatarusanu, Marius Niculae, Cabral, Victor Slav, Cornel Ilie, etc) Also Effies were won for some campaigns. Capabilities: Art Direction, Graphic Design, Story Boarding, Production Assistance, Advertising.

More info:

https://www.debarbati.ro/style/in-par-si-in-raspar-cu-echipa-gillette.html

https://www.gsp.ro/gsp-special/diverse/noul-gillette-fusion-proglide-revolutioneaza-ritualul-barbieritului-313922.html

http://www.papusaruseasca.ro/2012/04/the-one-and-only-gillette/

Penny Market

GAV | Scholz & Friends was the agency where I spent the period between 2008 – 2009. After winning the pitch for the Penny Market account, we delivered some powerful campaigns, including some very popular TVCs. Capabilities: Art Direction, Graphic Design, Storyboarding, Scripting, Advertising.

Praktiker

Luna Advertising was the place where I handled the Praktiker account as an Art Director between 2009 and 2010. We had some very popular campaigns and also some great results. Capabilities: Art Direction, Graphic Design, Storyboarding, Scripting, Advertising.

Bergenbier

For the years I spent as an Art Director at Leo Burnett Bucharest I had the opportunity to work on the Bergenbier account. ATL, BTL , innovative, you name it. We delivered anything from the smallest POSM to the TVCs and also for the secondary brands like Bergenbier NA and Bergenbier Fresh. Also I had a couple of appearances in OOH and Prints as an actor.

Samsung

While at Leo Burnett I have workedon the Samsung Mobile Account. Almost 3 years spent working on this giant brand got me big opportunities and challenges, but also very nice campaigns and an award. Capabilities: Art Direction, Graphic Design, Scripts/storyboards, Motiongraphics, Advertising.

https://www.iqads.ro/articol/24607/campania-promotionala-samsung-tu-decizi-cine-merita-un-smartphone-cadou

https://www.iqads.ro/articol/24186/update-reintoarcerea-la-vorbirea-normala-promovata-in-cel-de-al-doilea-spot-al

https://www.iqads.ro/articol/23979/adfel-2012-60-de-activari-neconventionale-de-la-31-de-branduri-culturale-si

https://www.iqads.ro/articol/23392/leo-burnett-semneaza-alaturi-de-samsung-spotul-the-date

Picnic Fonic

Picnic Fonic is the small music&arts festival brand of WeDance event promoter. It has many years since is rocking up the dancefloor of Bucharest, and its main signature is the location, on the outskirts of Bucharest, inside Baneasa Forest. I took the challenge in managing their advertising campaigns for 2018 and 2019. I was in charge of creating the KeyVisuals, TVCs, Posters, Social Media, on premise decorations and so on.

Capabilities for this project: Art Direction, Graphic Design, Video Editing, Scripts/storyboards, Motiongraphics.

Airfield Festival 2017

2017 was the second year for me as a Creative Director of the festival. This year I was responsible of a new TVC commercial & campaign, but also new stage designs and some graphic materials. The TVC is written, directed and edited by me.

Capabilities for this project: Art Direction, Graphic Design, Video Editing, Scripts/storyboards, Motiongraphics, Project Managing.